There's AWS for infrastructure, Stripe for payments, Twilio for comms and Vercel for deployments. There was no equivalent for USSD. USSDly fills that gap.
Vision
Make USSDly the default place teams build and run USSD applications.
Mission
Make building a USSD app feel as straightforward as building any modern cloud app.
Positioning
USSDly is infrastructure, not a menu builder: a managed backend for USSD.
Beyond USSD
The longer-term plan is to let teams design a workflow once and run it across USSD, SMS, WhatsApp, Telegram, voice (IVR) and mobile apps, so USSDly becomes the layer underneath mobile-first services in emerging markets.